Showing posts with label The Indian Film Company - Studio 18. Show all posts
Showing posts with label The Indian Film Company - Studio 18. Show all posts

Thursday, December 25, 2008

Ghajini sold for 71 crore not 90 crore


Everyone was shocked on hearing the selling rights of Ghajini but the truth behind the mammoth release of 2008 is something else. It was told earlier that the next big Aamir Khan starrer Ghajini has been sold at a whooping price of Rs 90 crore but the news turned out to be false. The film is actually sold at Rs 71 crore.
The Indian Film Company has acquired the all-India rights of Ghajini remake for Rs. 53 crore (including cost of print and publicity). The audio and home video rights have been sold to T-Series for Rs. 8.5 crore, overseas deal with Adlabs is of Rs. 10 crore. Therefore, the all-world rights (excluding satellite rights) of Ghajini remake have sum up to Rs. 71.51 crore (and not Rs. 90 crore). 
Another interesting facet that attached to the film has come into forefront. Though everyone is claiming that the film is a replica of the original one, the truth is not the same. Aamir Khan knows very well how to win over the heart of his audience and so to surprise them he has kept the fact hidden that the last 30 minutes of the film is completely different from the original.
The Christmas day will speak whether the film has been able to keep its promises and make a big way to the theatre


Courtesy: bollywoodmantra.com

Wednesday, November 19, 2008

ig release planned for 'Ghajini' starring Aamir Khan


Ghajini distributors, Studio 18, plan to play safe and rely on pre release hype to recover their investments in A.R. Murugadoss' Ghajini. The film will be released on Christmas Day countrywide with 1200 prints, a record that surpasses the 1050 print release of Singh Is Kingg.
"'Ghajini' will be the biggest and widest release ever, breaking the record set by 'Singh Is Kinng', which was also distributed by us," says Aman Gill, Director, Domestic Theatrical Distribution, Studio 18.
"With 'Singh Is Kinng', we set a precedent in the way the films are marketed and with 'Ghajini' we tend to go beyond that," adds Priti Shahani, Sr. V.P., Marketing & Distribution, Studio 18,
It is likely, the Studio 18 move is motivated as much by their confidence in the film as the jitters from the prevailing economic downturn. What is for sure is they are not banking on word of mouth publicity.
Attempts by Sawf News to get additional information about the release were spurned by the film's publicists - Spice PR. On an earlier occasion Spice PR's amusingly ill tempered publicist Shilpa Handa told us, "Sawf News is not important to us. It has no standing!"
We get it!



Courtesy: sawf.org

Friday, August 15, 2008

Aamir Khan's Ghajini now slated to release in December

The release of Aamir Khan starrer Ghajini has been further postponed to 2008 year end. The film is now slated to release worldwide on 26 December.

The film was first scheduled to release on 2 October during Eid, which was then postponed to 28 November.

Sources inform Businessofcinema.com that the film is in process of completion and it may take longer than what was estimated earlier, hence the release date has been postponed.


The film is produced by Madhu Mantena. While Adlabs holds the overseas distribution rights, Studio 18 will distribute the movie in India.

Ghajini is the Hindi adaptation of the Tamil film by the same name and is directed by A R Murugadoss. The movie also stars Asin and Jiah Khan and has music by A R Rahman.

At the time of filing this report, Mantena was not available for comment.

Courtesy: Businessofcinema.com

Wednesday, July 09, 2008

Aamir Khan's Ghajini release postponed to 28 November

The release of Aamir Khan-starrer Ghajini, which was earlier scheduled for 2 October during Eid, has now been postponed to 28 November.

The shooting of the film got delayed by three weeks due to Khan's hamstring injury post which he was unable to shoot.

As of now, no other big movie is scheduled to release on the same day. Two weeks after 28 November, Yash Raj Films' Shah Rukh Khan-starrer Rab Ne Bana Di Jodi directed by Aditya Chopra will release theatrically on 12 December.

Ghajini is being distributed in India by The Indian Film Company- Studio 18 and in the overseas by Adlabs.

Courtesy:businessofcinema.com