Know who is involved in Endhiran (Robot)! - Press release

With Superstar Rajinikanth and Aishwarya Rai-Bachchan in lead roles, Endhiran is all set to start rolling from September 8th in the US. The production houses, which are involved into this grand venture, are Ayngaran International Films Pvt Ltd., and Eros International.

Two fantastic numbers that is set to tune by A. R. Rahman is about to be shot in some of the beautiful locations in America. While R. Ratnavelu will wield the camera, Sabu Cyril has been entrusted with the art department. Lyrics have been penned by Vairamuthu and Pa. Vijay. Raju Sundaram is the choreographer. Editing will be done by Anthony. Ace designer Manish Malhotra is in charge of costume designing. But the designing of scientific outfits is done by Mary E Vogt of Men in Black, Batman Returns and Inspector Gadget fame, Animatronics is by Stan Winston Studio (USA), who has some prestigious projects to their credit including Predator, Jurassic Park, Pearl Harbor, Iron Man, Terminator etc. Yuen Woo Ping who handled stunt for many Hollywood movies like Crouching Tiger Hidden Dragon, Matrix and Kill Bill has been roped in for Endhiran (THE ROBOT). This is probably the first time that renowned technicians from across the globe are being roped in for an Indian film. Hollywood companies like ILM, Tippet, Café EFX; and Hong Kong companies like Centro and Menfond will work in the field of VFX. Visual Effects and Animatronics co-ordination will be done by Indian Artiste. Producers of this venture are: K. Karunamurthi / C. Arunpandian. Executive Producer: K. Vijayakumar.

Courtesy: behindwoods.com

Star TV joins race for Robot

Eros International and Star TV have entered in to a multi-film content licensing deal. The deal paves way for Star TV to select from the 1900 films that are owned by the Eros International. Eros International has also announced with Sony Entertainment Television and Sahara Television in future.

It is already known that the company, planning to expand its business further, is venturing into producing Tamil films and will begin with Rajinikanth starrer Robot (Endhiran), directed by Shankar. Sameer Rao, Senior Vice-President, Strategic Planning & Commercial, Star India Pvt. Ltd said, "It gives us immense pleasure to associate ourselves with a globally acclaimed studio of Hindi Cinema, Eros International. For us it's a commencement of a long lasting relationship which we would like to extend with the licensing of many more blockbusters going forward." Pranab Kapadia, President – Distribution, Eros International, said, "This is just the beginning of a great relationship between Eros and Star, which are both leading players in the Indian entertainment domain. We look forward to working together more closely. According to PWC, the television sector in India is growing at over 22% CAGR and is slated to be worth over US$15 billion by 2012. With over 50% of programming content of Indian television networks being film based, Eros expects to see significant growth in TV syndication."

Courtesy: behindwoods.com

Yenthiran – First look!

Shankar's dream project Robot is already a hot cake among the media, with news updates coming out thick and fast. The latest scoop is that the movie might be titled Yenthiran and not Yenthiram. There is also news about the photo shoot which took place. The first look of Yenthiran, which will be released to the media soon, will have a completely shaved, suave looking Rajinikanth in designer

sun glasses and a metal cap. And the highlight of the poster would a red rose that the Superstar will be holding. The poster also carries a byline – The Robot! There seems to a different set of posters designed for Aishwarya Rai. Scoop sent by an unanonymous inside media person.

Courtesy: behindwoods.com