Eeram audio launch: Endhiran special announcement

The audio release function of Eeram, produced by Shankar’s S Pictures was held today at the Sathyam Cineplex. An S Pictures’ productin always brings with it an expectation of being an exception from the regular commercial fare. The audio launch function definitely upheld these expectations by standing apart from other such releases. The event was attended by a lot of big names from the industry which included Superstar Rajinikanth, Subramaniapuram Sasikumar apart from Shankar. The audio was launched by Rajinikanth and was received by Sasikumar.

Three songs were played out in the theater, strangely without the accompaniment of any visuals. First, it was thought to be a technical snag, but later it was realized that the film makers wanted those present to enjoy only the music without being distracted by anything else. Music has been scored by recent debutante ‘Boys’ fame Thaman Sai. All th three songs that were played out impressed the audience. It can be said with confidence that Thaman Sai is one to look out for in Tamil cinema music.

Speaking at the function, Shankar recalled his earlier predictions about his productions. He was spot on about the success or otherwise of his films such as Kadhal, Imsai Arasan, Kalloori etc. Now, he said that he felt confident about Eeram’s chances at the box office saying that with the audience’s approval it would go on to become a superhit. He also said that debutante director Arivazhagan (his former assistant) had remained true to the title Eeram in almost every frame of the film.

Superstar spoke saying that this was the first function that he was attending in quite some time. He had received many invitations over a period of time but had refused them all but had immediately agreed to Shankar’s request because of the rapport that they shared. He said that working with Shankar in Sivaji and Endhiran has been a great experience and that they have become very good friends. Speaking about the film, he recalled what M.R. Radha had once said about the VGP brothers during the inauguration of the VGP beach. He had said that everyone works hard, toil like bulls in a field. But, some people choose to work like human beings, with intelligence and it is those people who make a difference’. Rajinikanth said that the team of Eeram had worked intelligently and that such smart work would definitely pay rich dividends.

On a finishing note, he gave good news to all his fans. He said that Endhiran was in its last lap of shooting, almost 85% has been completed and that we can expect the movie to release soon. That was a shot in the arm for all present.

Eeram stars Nandha, Aadhi (Mirugam fame) and Sindhu Menon. The film is expected to release by the end of this month.


Courtesy: behindwoods.com