TopNews reports that Indian Oscar award winner and musician AR Rahman has launched an online music store too on his website. The store appears to be targeted at global fans - currencies enabled for buying songs are - Canadian Dollars, Euros, British Pounds and US Dollars, making it obvious that Rahman’s new store is not for his domestic fanbase.
The store is currently limited to 2 categories of content - soundtracks & scores and albums & compilations. There are only 4 soundtracks and 3 albums on sale. However, the site informs that it will add inventory in a few months’ time - exclusive pre-sale tickets, merchandise and DVDs will be available for purchase on the store. Payment methods include VISA, Maestro and MasterCard credit cards and Solo, prices are between $12.49 to $22.99.
This concept of creating his own store as part of his website can be viewed as more of a promotion of his CDs than a calculated effort at using the online medium.
Courtesy:medianama.com
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