Friday, December 11, 2009

AR Rahman’s Store

TopNews reports that Indian Oscar award winner and musician AR Rahman has launched an online music store too on his website. The store appears to be targeted at global fans - currencies enabled for buying songs are - Canadian Dollars, Euros, British Pounds and US Dollars, making it obvious that Rahman’s new store is not for his domestic fanbase.arrahmanstorescreenshot

The store is currently limited to 2 categories of content - soundtracks & scores and albums & compilations. There are only 4 soundtracks and 3 albums on sale. However, the site informs that it will add inventory in a few months’ time - exclusive pre-sale tickets, merchandise and DVDs will be available for purchase on the store. Payment methods include VISA, Maestro and MasterCard credit cards and Solo, prices are between $12.49 to $22.99.

This concept of creating his own store as part of his website can be viewed as more of a promotion of his CDs than a calculated effort at using the online medium.

Courtesy:medianama.com

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