Thursday, December 25, 2008

Nokia is up with the launch of Nokia Connections the Music Album

Nokia is exploring a new way to the launch of Nokia Connections a music album for Nokia Xpress Music devices. Nokia together with the maestro, A.R. Rahman is coming up with its much awaited music album featuring the heart stirring compositions of A.R. Rahman for Nokia Xpress Music devices and 5800 Xpress Music.


The album is one of its kinds, with best nine original compositions from the legendary A.R. Rahman. Nokia connection is an exclusive album also presenting other eminent musicians such as Sukhwinder, ShivMani and Blaaze with their Classic composition such as Rajasthani, Punjabi folk, Hindi, Tamil which in its way stands to “Connecting People”.


The album is the wonderful creation, by both AR Rahman as the composer of lead soundtrack and the award winning Kanika Myer of BharatBala Productions, as the director of music video. The album includes some other tracks as Mann Chandre, Kural, Mylapore Blues & Mosquito. This variety of composition makes the album its best USP thus reflecting an effort to combine people together.


Mr. Vineet Taneja, Head GTM, Nokia India says, “Music on the move is, and will continue to be, an important element of the mobile experience. Nokia has blazed a trail for music on mobiles - from handset personalization via ringing tones to music consumption through integrated FM radios and MP3 support. Nokia’s music innovation continues as we offer more and more localized and relevant content to our consumers.”


He also adds “We share a very special and long-term relationship with Rahman and we have pioneered many innovative things together - the first vertical format video with ‘Pray for me brother’, the first remix contest for a Rahman song and now this exclusive album for the XpressMusic devices. We thank Rahman for participating in our journey of redefining mobile music.”


Mr. AR Rahman speaks of this experience with Nokia, “I am very happy to join hands with Nokia for yet another industry first. The album, Nokia Connections is very close to my heart as we have taken inspiration from different walks of life to create nine soundtracks that establish the diversity of music,” and he concludes “In today’s time a song like “Jiya se Jiya” becomes even more relevant as it gives the message of embracing everyone irrespective of their region, religion or language.”


Nokia in associations with Universal will release Nokia Connections across all leading music channels by mid-December. So music lovers can enjoy the songs on Nokia 5800 XpressMusic, Nokia 5220 XpressMusic & Nokia 5320 XpressMusic from January, 2009.


Courtesy: mobiletor.com

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